Some presenters have a knack for getting noticed.
Lena Sho is the new host of mornings on 98Cool in Saskatoon, Canada. She's a talent who is very much involved with her social media. Facebook in particular. It's through her posts online that I notice her. The fact that I DO notice them among all the other noise, means they are working.
Take this post relating to a station promotion and how she makes it personal.
Take this post relating to a station promotion and how she makes it personal.
The promotion is for a trip to a Caribbean resort. The way to win - post a pic of you beside her poster.
Simple.
The fact that it's on her own page as well as the station's personalises it for me.
It shows that she is involved and it links her picture with the audience. It's a visible club now, instead of an anonymous group.
I noticed it.
Her Post: "Have you seen the Gregger & Lena cutout around town? Take a selfie with us (just like Dena) and tag #sandalsdreaming. You'll be entered to win a sweet vacay to Jamaica from Sandals and Air Canada Vacations!"
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